Hiển thị các bài đăng có nhãn hardcore social games. Hiển thị tất cả bài đăng
Hiển thị các bài đăng có nhãn hardcore social games. Hiển thị tất cả bài đăng

Thứ Tư, 14 tháng 12, 2011

Facebook strategy games match PC quality ... from back in the day

"We see the emergence now of companies on Facebook who are building what they'd call a core game," Facebook games platform head Gareth Davis said to GamesIndustry.biz in an interview. "Games targeted at people who played PC games back in the day, strategy games. They're at the quality level now of those PC games."

Considering these games are being created in 2011, we're not sure whether that's a compliment or a complaint. This isn't to say that games like Kixeye's War Commander or Edgeworld by Kabam aren't impressive in their own right. However, if Davis is referring to classic real-time strategy games for the PC like StarCraft and Command & Conquer--you know, games that allowed for real-time multiplayer matchmaking and control of individual units on the battlefield--then we'd have to disagree.

Davis's ultimate point is that new genres are blooming in the Facebook games space for growing niche audiences, like hardcore strategy gamers (from the late '90s?). Jokes aside, new niches in Facebook games are certainly cropping up, and that can only mean more diversity from the tired FarmVille formula. For instance, Entertainment Games is aiming directly at our parents with its first Facebook game, Retro World.

"So we're seeing this broadening now of the kinds of games and audiences and you can be very successful, creating different types of games and you can make a lot of money doing it," Davis told GI.biz. "We're seeing a real maturing of the eco-system as people figure out the right opportunities and go after them." If this means an end to the rampant propagation of the 'Ville species, then count us in.

[Via IndustryGamers]

Do you think strategy games on Facebook come close to the classics? What other niches do you think Facebook games could cater to?

Thứ Năm, 6 tháng 10, 2011

Half of all U.S. social gamers own a game console, RockYou study says

As if we already didn't know: Some social gamers are more "hardcore" than we thought. But the next study released that attempts to drive this point home is courtesy of Zoo World creator RockYou and conducted by Interpret, a media research firm. Titled the "Social Gamer Thought Leadership Research Study," it finds that 50 percent of U.S. social gamers own a traditional gaming console.

The study, which polled over 2,00 social game fans living in the U.S. aged 18 and older with a 60-40 women to men split, also found that social gamers are more "sophisticated." To back up the claim, the study reports a quarter of social gamers prefer games with quests, and that 22 percent admit that score-sharing drives their urge to play more. Oh, and these players also spend quite a bit of time with the games.

Of the over 2,000 people polled, RockYou and Interpret found that the average social gamer spends an average of 9.5 hours playing out of the 13 average hours they spend on networks like Facebook. The average social game player, according to the study, has just over 16 real-life frieds playing these games with them and has made 20 new friends through social games. Of course, the study doesn't get into how deep said friendships are, but how could you?

The study also reports that 42 percent of social gamers would play a social game more, if offered real world rewards like coupons or gift cards. (But isn't the idea to get them to pay up?) It was just recently that Raptr discovered that a number of Zynga fans may be Halo and Grand Theft Auto fans, too. And before that, Kabam found in its own study that the hardcore crowd on Facebook is growing.

What should you take away from this influx of studies and reports? Regardless of whether you still dig tending to virtual crops or running a shanty town, many developers--even the "casual" ones--seem all but done with your farms and cities of yore.

What do you think of the numerous reports on the growing hardcore crowd in social games? How do you think this will change the industry in the long run? Sound off in the comments. Add Comment